Toys Milano offers important business opportunities to all players in the field: highlight your brand and show off new products; to create new business relationships before, during and after the event; to evaluate the market status, nationally and internationally; to compare to the competition; to do new business.
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Companies who produce, import or distribute toys, stationary products, carnival products and decorations, or childcare items need a business oriented moment to talk with their clients (mainly specialized retail) in a crucial time during the year.
Licensed brand’s owners are interested about meeting their clients – the companies – but also buyers, to talk directly to them about new products coming to the market with their brand.
LAST EDITION, SOME DATA
For our fourth year in a row, Toys Milano is growing: over 150 exhibiting companies (compared to 115 of last y ear) of which 26 for our new childcare area Bay-B, plus 1992 buyers which is a 34% increment compared to 2018.
There’s a PLUS, 100% digital
To tackle the different needs from these times, during May 2020 TOYS MILANO launched its first digital edition: TOYS MILANO PLUS, tailor made for a digital experience, it doesn’t replace the physical edition of our event, which will be coming back on April 26th and 27th, 2021.
SOME DATA FROM OUR FIRST DIGITAL EDITION
The first edition of TOYS MILANO PLUS was online for a limited time (May 25th – June 25th, 2020), and it allowed buyers and companies to form new business relationships and reinforce existing ones. 112 companies and more than 350 brands were presented to 2234 buyers, of which 23% was connecting from a foreign country, for a grand total of 34.403 visited pages on the platform toysmilano.plus